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Online reviewing
10.09.04 (2:44 pm)   [edit]
My friend Sara sent me a link to a journal and suggested that I get my book reviewed there.

This got me thinking. What kind of role does reviews play in the reception of a book? Since curious readers increasingly google authors in order to learn about them, read their work, etc., establishing an online presence becomes likewise increasingly important.

Online reviews promise a potentially wide readership. The UW-Madison FELIX poetry series, which has focused on bringing print and online journal editors from the Midwest and New York, recently had a meeting at which a print editor and an online editor compared readership statistics, and the differences were more than notable: while the online journal received could expect ten thousand hits per issue, the print journal's sales totalled just over a thousand and, in fact, many of the journals never left the office.

More than a few times you hear at readings the host admits to googling the author in order to come up with her or his introductory blurb. In other words, the construction of the author's identity is largely if not entirely done through online means these days.

Come to think of it, since FELIX brings in editors from throughout the US with an attention to online journals, I think I'll approach these editors with review copies of the book. I hate the impersonal process of submitting cold to journals. Hopefully the personal introduction will be enough to provoke some reviews.